Fractional marketing services support execution of initiatives either in-house or with freelance collaboration. Here, art direction and photoshoot execution supported the launch of new products for a B2C knitwear brand.

A love marketing, strategy and story telling means we focus on macro and micro brand elements to tell the right story and develop raving fans and customers. Expertise includes B2B and B2C from persona development and board decks to planning and campaign execution.

Influencer partnerships, earned media, product collaborations, social media content, stunts are just some of the tools used to help grow the brand.

Copywriting for B2C and B2B brands on short form content like social posts, emails, blog posts and website copy and long form content for thought leadership and to drive lead capture. Able to write on any topic, but heavy experience in: marketing, strategy, business, leadership, fashion, retail, innovation, CX and more.

Business and commercialization strategy development that supports and unifies teams to best create and execute on marketing strategy.

History of leading innovation across physical and digital products to support new revenue streams, develop new market opportunities or leverage innovations for marketing/pr.